Local companies in the Philippines should take note of this growing trend towards the use of the Internet for promoting their brands, products and services. The online marketplace is opening new doors......
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To gain a better understanding of why full Internet marketing has grown in popularity over the years, one should first gain an insight of the advantages this digital marketing tool present for busines......
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As more and more businesses grow more adept and more mature in digital marketing strategies, experts predict 2014 to be a very interesting year for internet marketing. In this note, Digital Marketing ......
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The following can show 14 of these metrics that proved to be most important for your digital marketing campaign. These metrics are categorized into three groups, according to the simplified flow of an......
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Conducting an audit of your digital marketing campaigns is like a self-check routine that allows you to gain considerable understanding of how your programs are performing and how you can speed things......
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Generating traffic is the primary aim of every website, but business owners should be careful and ensure that their digital marketing campaign generates mostly targeted traffic. Ask any traditional sa......
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Content marketing provides a solution to the perennial problem most consumers dislike about traditional marketing – interruption. Traditional ads interrupt them at a point in time when they really d......
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The Philippines stand among the frontline digital economies in the region. With over 33 million users, the country is the second highest ranking in Southeast Asia and the 6th in the whole of Asia in t......
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Some aspects of Digital Marketing are shrouded in myth and misconceptions perpetrated by detractors who really don’t know any better. Many who have led to believe in these myths continue to grope in......
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From a business perspective, existing customers and people wanting to know more about a particular business would likewise search for the company’s official website. It would really be a turn-off if......
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